![]() ![]() ![]() Which is the best wand vibrator? Hitachi vs. ![]() Users wanted a more compact size yet versatility of use a toy that could provide both broad and targeted external stimulation and a vibrator with more intense vibration. Unbound chatted with more than 50 customers to discuss what to change. It was too big for some to handle and wasn't as powerful as users wanted, so Unbound wanted to improve the experience of a first-time vibe, said Rodriguez. The pandemic caused a spike in sex toy sales and ushered in first-time users, for one, and Unbound's first beginner sex toy, Bean (Opens in a new tab), left customers with something to be desired. Unbound's team used customer feedback to develop Pep Pep, which launched on July 15, is designed for beginners, and the reasons for developing the introductory toy were twofold, according to Unbound CEO and Co-Founder Polly Rodriguez. The company's Instagram account, boasting 150,000 followers, showcases its Gen Z-focused style with scrapbook photo layouts and cunnilingus memes. Unbound (Opens in a new tab), the online sex toy retailer founded in 2014, has a pastel pink website and pastel toys to match with cutesy names like Puff (Opens in a new tab) and Stellar (Opens in a new tab). Unbound's newest sex toy, Pep (Opens in a new tab), (Opens in a new tab) is one such product. These disappointments, however, make it that much sweeter when the quality of a company's branding does match the quality of its product. We've fallen for too many Lisa Frank-esque social media posts and packaging only to find out that the actual product doesn't live up to the hype. As online consumers, we're hit with waves of enticing branding every day - and many of us are understandably wary. ![]()
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